James Roberts Marketing
Deliver high-quality work at pace using AI guide

Deliver high-quality work at pace using AI

Free

A practical guide to using ChatGPT Projects to support your work, with your business knowledge, audience and thinking built in.

When you're running a business or managing a busy marketing team, you need to deliver work quickly while maintaining the standards your customers and colleagues expect. AI can help you do that when it has the right context and direction, a clear brief, and your judgement guiding the result.

You'll get a five-step process covering:

  • Creating your project and explaining your business
  • Researching your market and audience
  • Giving it your proposition and brand voice
  • Giving every task a clear brief
  • Reviewing, tailoring and taking responsibility for the output

Each step includes prompts you can copy, adapt and start using straight away in ChatGPT, so you can build a project that reflects your business, your audience and how you communicate.